Media and Communication

Academic degree

Bachelor of Social Sciences

Duration

4 years (8 semesters) (High residence (Full-time) format)
5 years (10 semesters) (Low residence (Part-time session-based) format)

National Code of the Study Program

6121JX076

About the program

The Bachelor’s program in “Media and Communication” prepares highly qualified specialists in journalism, PR, media management, audiovisual production, media research, and creative industries.

The curriculum combines a strong theoretical foundation, practical skills, and professional competencies that meet modern educational standards and the dynamic development of the media industry at both local and global levels.

Why choose this program?

  • Unique curriculum and practical orientation — a combination of modern media theories and applied skills essential for working in the industry.
  • State-of-the-art media infrastructure — access to the EHU Media Hub, created in partnership with IREX Europe and BBC MEDIA ACTION, where students gain hands-on experience working with media formats.
  • Participation in international projects — opportunities to study and intern in TV and radio journalism programs, developing practical competencies.
  • Building a creative portfolio — students implement their own media projects, creating a competitive portfolio for careers in the industry.
  • Smooth language adaptation — studies begin in Russian with intensive English learning and a gradual transition to English-taught courses, ensuring a comfortable integration into the international academic environment.
  • International academic environment — study in a multicultural setting.
  • Global opportunities — the program provides access to international courses, academic exchanges through Erasmus+ and OSUN, as well as lectures by leading media experts and faculty from prestigious universities in Europe and the USA.

Program Curriculum

The “Media and Communication” program offers two study formats tailored to different educational needs:
High residence (Full-time) format and Low residence (Part-time session-based) format.

Potential career

Graduates of the “Media and Communication” program possess comprehensive knowledge and practical skills in journalism, media management, PR, digital communications, and audiovisual production. This makes them highly sought-after specialists in the rapidly evolving media industry.

After completing the program, graduates can work as:

  • Journalist and editor — working in print, online, and broadcast media, creating news and analytical content.
  • PR manager — developing communication strategies, managing reputation, and engaging with the media.
  • Media product manager and producer — organizing and promoting content in film, television, digital, and social media.
  • Media analyst and researcher — studying audiovisual communications, analyzing media trends and audience behavior.
  • Radio journalism and TV production specialist — creating programs, podcasts, news reports, and documentary projects.
  • SMM specialist — managing social media, developing digital strategies, and content marketing.
  • Transmedia storytelling specialist — creating multi-platform stories and interactive content for modern media.
  • Academic career — an opportunity to pursue further studies in master’s programs in Europe and the USA in journalism, media management, strategic communications, digital media, cultural studies, and visual arts.

Admission Requirements

Admission to the “Media and Communication” program is conducted without entrance exams, based on a motivational interview.

📍 Not sure where to start? Check out the step-by-step admission guide at this link.
📍 Learn more about tuition fees, grants, and scholarships at this link.


Featured Persons

Contacts

recruitment@ehu.lt
questionehu
+370 5 2639650